A well thought out marketing plan, realistic goals and a corresponding budget are essential to the success of your cookbook. That's why FRP clients receive marketing assistance in every phase of the cookbook process. The FRP marketing staff can walk you through pricing your book to pre-selling to establishing effective sales channels to promoting your title. We provide numerous training resources and opportunities for consultation. We'll brainstorm with you, evaluate your plans and materials, and support you in all aspects of marketing your project. Our success is your success. Perhaps that's why so many of our clients produce additional volumes and continue to reprint successful books produced in partnership with FRP.

• FRP Cookbook University
• Two tracks seminar: Development and Marketing
• Comprehensive Marketing Manual
• Free Marketing Consultation on:
• Written marketing plans and goal setting
• Promotional pieces/postcard mailings
• Back cover copy
• Marketing Momentum Program: variety of promotional pieces (additional charge)
• Table Talk: monthly electronic newsletter
• Media/Publicity Consultation:
• Access to FRP media list
• Cooperative advertising opportunities
• Press releases leading to potential book reviews
• Distribution
  • Consultation and assistance on overall distribution plan
  • The Cookbook Marketplace, a division of FRP, distribution network is available for domestic (US) distribution (additional charge)
    • Accounts include Books-A-Million, Barnes & Noble, Sur La Table, Hastings, HM Host, and over 3,000 additional book, gift and gourmet stores.
    • Select trade shows, catalog inclusion, and direct mailings within the United States
    • Web site presence at www.frpbooks.com