Working with and Motivating
your Committee
The busiest cookbook selling season of the year is right around the corner. Is your committee operating smoothly? Click here for some tips for having a successful, happy, and productive cookbook committee.
You'll also read about one committee (pictured below) that has recently implemented some of these important principles into their group.
The Junior League of Greater Fort Lauderdale Cookbook Committee wears chef hats announcing the title of their new cookbook (Paradise Served) to the General Membership. What great enthusiasm!
Congratulations to these FRP self-publishers on their new
books:
Junior League of
Junior League of
Harvest Time Foods – Dumplings 'n More
Congratulations to these FRP self-publishers on their recent cookbook reprints or repackages:
Junior League of
Junior League of
Hastings
The initial inventory of books
should be arriving at the local Hastings Entertains Stores any day now!
So, if you have a
If visiting your local
apritchard@frpbooks.com
and she'll be glad to follow up with Randy Hamm at
New to
MyFRP!
It is easier than
ever to sign up for MyFRP! Simply go to http://myfrp.frpbooks.com/Login.aspx?ReturnUrl=%2fDefault.aspx and
choose "Click here to request a myFRP Login". Once you complete
the form, someone from the FRP will get back to you shortly with your
login information. If you have any questions about MyFRP, please
contact us at marketing@frpbooks.com.
Did you miss an issue of
Table Talk? Check out our archives.
TOP SELLERS IN SEPTEMBER
2007
-
Eating Well Through Cancer—Holly Clegg
-
Cotton Country Collection—Junior League of
-
Virginia Hospitality—Junior League of
-
Talk
Turkey to Me by Renee
Ferguson will be featured in the November issue of Southern
Living magazine!
The Calling
All Cooks series of recipe books from the Alabama Chapter of
the Telephone Pioneers of America was featured in the Press-Register on September 12,
2007. The series includes Calling
All Cooks Volume 1, Volume
2, Volume
3, and Volume
4, as well as Calling
all Kids and Celebrations.
The Junior
League of Birmingham received some PR in The Birmingham News
regarding
their new Cookbook Shop and contribution
to a new quarterly publication in
Author Holly Clegg’s
appearance on the 700 Club, has been moved to
November 7, 2007. She will promote her book Eating
Well Through Cancer on the national program.
Are you an FRP publisher
with good news to share about your cookbook? We want to hear about any
media coverage, successful events, or goals reached. Please send your news
to marketing@frpbooks.com,
and we will put it in the next issue of Table
Talk.
Do press kits really work?
Well, yes and
no. The days of the fancy press kit filled with equally fancy gifts are
gone. More and more, the media are paying closer attention to press kits
that are more powerful in substance than they are in flash. So keep your
press kit lean, mean, and real—you'll not only save yourself a lot of expense, but
you'll probably get your book noticed a lot quicker.
Now the second
thing to think about is how valid your kit is. By "valid," we mean how
much of the information is verifiable. When the media gets your kit, the
first place they might go to verify its contents is the Web. If your
Internet presence doesn't match what your kit says about you, you've
probably just lost the interview.
Reprinted from
"The Book Marketing Expert newsletter," a free e-zine offering book
promotion and publicity tips and techniques. http://www.amarketingexpert.com/ - September 20, 2007 Issue
#153
The following titles are
available during the month of October at a 20% discount when ordering
online with us at www.cookbookmarketplace.com. (State sales tax and
shipping will be added to your order upon checkout.)
Use the discount code
TTOCT07 when checking out on the following
titles:
Southern
Grace - Regular retail $25.95 – 20%
off price = $20.76
Lemongrass
& Limes - Regular retail $26.50 – 20%
off price = $21.20
To
Many Cooks - Regular retail $25.95 –
20% off price = $20.76
Peacock
Pantry - Regular retail $19.95 –
20% off price = $15.96
Calling
All Cooks - Regular retail $14.00 – 20%
off price = $11.20
Calling
All Cooks Two - Regular retail
$14.00 – 20% off price = $11.20
Calling
All Cooks Three - Regular retail
$14.00 – 20% off price = $11.20
Calling
All Cooks Four - Regular retail $14.00 –
20% off price = $11.20
Something’s
Simmering - Regular retail $19.95 –
20% off price = $15.96
First
Come, First Served…In Savannah - Regular retail $19.95
– 20% off price = $15.96
Talk
Turkey To Me - Regular retail
$19.95 – 20% off price = $15.96
Vintage Cookbooks
Every cook, no matter how
experienced, should have a few classics on his or her shelf. Now, at last,
brought back by popular demand, the Favorite Recipes of Home Economics
Teachers cookbook series will be available soon! Included in the Favorite Recipes of Home Economics
Teachers series are the following
titles:
·
Desserts
·
Meats
·
Casseroles
·
Salads
·
Vegetables
Each of these vintage
cookbooks contains 2,000 time-tested, family favorite recipes
exchanged
by home
economics teachers
across the country. Be reintroduced to favorites that Grandma used to make
for Sunday supper, or mom made for bake sales, or just treat your family
to down-home delicious recipes and family traditions that are just too
good to be forgotten! Keep an eye on future Table Talk issues and we will
let you know when these classic books will be available for
purchase.
Now available
is The Illustrated Encyclopedia of American
Cooking. First published in 1972, this
cookbook has sold over 500,000 copies sold exclusively by Southwestern
students door-to-door. Now available through the trade, this classic
cookbook set up in easy-to-use encyclopedia style, offers over 5,000
recipes in 200 different categories, helpful tips and information
galore—from setting a table, napkin folding, garnishing, selecting
produce, storing foods properly, and so much more. This is the cookbook
that every cook—young or old—must have!
2007 FRP, 2451 Atrium Way, Nashville, TN
37214
All Rights Reserved