September 2006
Awards: Why Enter?
Winning isn't everything, but an award recognized in the marketplace can certainly do wonders and work magic with the morale of editors, publishers, your membership, your customers, and your retail accounts.
The FRP staff encourages its publishers to enter the various award contests that are available annually based upon qualifications, deadline requirements, contest criteria, copyright year or publication date, and other factors that make the book eligible for entry. Here are 3 points to consider as you think about awards and ponder the question of "Why should we enter?"
To view the complete article, click here.
Congratulations to these FRP self-publishers on their new book titles:
- The Bells are Ringing – Women's Guild of the Mission San Juan Capistrano
- Boston Uncommon – Junior League of Boston
- Ring Around the Rosie – Junior League of Tyler, TX
- Signs of the South – The Charity League, Inc.
- Still Gold'n – Junior League of Spokane
- Tables of Content – Junior League of Birmingham, AL
Congratulations to these FRP self-publishers on the following recent cookbook reprints or repackages:
- Eating Well Through Cancer – Holly Clegg
- Kosher Palette II: Coming Home – Joseph Kushner Hebrew Academy
- SoupCon II – Junior League of Chicago
Click on the topic of interest for full details:
FRP Cookbook University 2007 Dates and Location Announced
Staff Changes in the FRP Marketing Department
Co-Op Ad Opportunity in
theMarket! Magazine
Book Cover Images Available for Download on MyFRP Sign up today.
The world of book production speaks a language that is explicit, changing, descriptive, and sometimes a shortcut in communication. In the next four issues of Table Talk, we will share some terms to help you make sense of book production “lingo.” For entire article, click here.
Top Sellers in July
- River
Road Recipes — Junior League of
- A Taste of Georgia — Newnan Junior Service League
- Granny's Taste of Christmas — Dianne Evans
- Savor
Santa Barbara
- Lemongrass and Limes — Naam Pruitt
Chef Tim Creehan presents “Dinner & A Cookbook.” Creehan's newest cookbook, Simple Cuisine, is now available with a different dish biweekly at Beach Walk, his popular restaurant in Destin, Florida. Also, Creehan has been named Guest Host on Beach TV's Key West Chefs and Emerald Coast Chefs and will appear numerous times throughout the year. Creehan is also author of Flavors of the Gulf Coast.
Millie Coleman, author of The South’s Legendary Frances Virginia Tea Room Cookbook, is keeping busy promoting the twenty-fifth anniversary edition of her cookbook. In September, she has a book signing at The Kitchen Emporium in Anderson, SC, as well as a TV taping in Greenville, SC (Dove Station), which will air several times each month in October and November, reaching stations in SC and GA. She will also be featured in the September issue of South Carolina Home & Garden Magazine.
Holly Clegg, author of Eating Well Through Cancer and several other cookbooks, was a featured contributor in the August 2006 issue of Louisiana Cookin’ magazine. She also received a mention in the August 9 issue of the weekly online newsletter ForeWord This Week.
Naam Pruitt’s new cookbook, Lemongrass & Limes, received coverage in the August 8 issue of the Dallas Morning News.
Oh My Stars! from the Junior League of Roanoke Valley was featured in the September/October issue of Southern Lady magazine as a “Cookbook Worth Collecting.”
The Birmingham News featured several FRP publishers in a recent (August 23) article about new cookbooks. Mentioned were the Junior League of Birmingham’s Tables of Content, Jefferson Medical Alliance’s Raising the Torch, and a new cookbook from Sherron Goldstein, author of Fresh Fields and contributor to From Generation to Generation.
Are you an FRP Publisher with good news to share about your cookbook? We want to hear about any media coverage, successful events, goals reached, etc. Please send your news to marketing@frpbooks.com, and we will put it in the next issue of Table Talk.
What can you do when media interest in your book has waned? How do you keep your book in front of the cookbook-buying public? Find out by clicking here.
The following titles are available during the month of September at a 20% discount when ordering on line with us at www.cookbookmarketplace.com. (State sales tax and shipping will be added to your order upon checkout.) Use the discount code TT-SEP06-20% when purchasing the following titles:
At
Home Café (regular
retail $29.95—20% off price = $23.96)
Take
Five for Every Occasion (regular
retail $18.95—20% off price
= $15.16)
Down
Home Southern Cooking (regular
retail $12.95—20% off price = $10.36)
Nonnie’s Kitchen (regular retail $16.95—20% off price = $13.96)
Notably Nashville (regular retail $28.95—20% off price = $23.16)
Peacock Pantry (regular retail $19.95—20% off price = $15.96)
Picnics, Potlucks & Prizewinner (regular retail $18.95—20% off price = $15.16)
Start Your Ovens (regular retail $18.95—20% off price = $15.16)
Use effective media coverage to help you sell more books this fall! Are you getting the results you would like from sending out press releases and media kits? Want to see more media activity and sales? FRP can help.
Our professional publicist will create a complete press kit for you, plus two press releases that position your book for fall coverage and a sample book review. When you sign up for this $500 offer before September 30, you will also receive a 2007 list of monthly press release ideas tailored to your book, and important deadlines for editorial content submissions at major magazines.
Contact Stephanie Williams (swilliams@frpbooks.com) now to take advantage of this great offer!
It is no wonder that The Cookbook Marketplace constantly has had requests for wine and food pairing cookbooks. Over the last few decades, Americans have begun a love affair with wine. Bolstered by recent heath findings that wine with food can have extensive health benefits, wine consumption in the United States continues to climb. According to a study reported in the Wall Street Journal, by 2008 the United States will be the world's largest consumer of wine. So you can only imagine our excitement when Mary Evely, author of The Vintner's Table Cookbook, approached FRP with some big ideas to update her cookbook and proposed that FRP publish this Julia Child Cookbook Award Winner!
There are many cookbooks that offer brief advice about specific wines to enjoy with recipes, but few give readers the information to develop wine pairing skills on their own. For readers who want to learn more about food and wine affinities, The Vintner's Table Cookbook has returned to print and is available at The Cookbook Marketplace website. This book makes a wonderful gift for any occasion. The Vintner's Table Cookbook is an education in wine and food. Beginners will find the book easy to use, with thorough explanations and a conversational tone, while experienced wine lovers will learn new ways to enjoy their favorite wines with an exceptionally diverse selection of dishes. This is truly a wonderful gift for any wine lover for any occasion.
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