March 2007

Don't Miss It!—Cookbook University Is Right Around the Corner!

 

Spring is in the air; different events mark the coming of spring for different people and different parts of the country. Warmer days, daffodils and forsythia blooming, snow melting, volunteer placements coming to an end, and new placements beginning soon. For the staff at FRP, Cookbook University is always an indicator that spring is just around the corner.  Click here to get all the details.

 

(Deadline for registration is March 23rd. Don't wait! Register today!)

Congratulations to this FRP self-publisher on her recent cookbook reprint:

Diane Joy-Sisemore – Café Oklahoma

Click on the topic of interest for full details:

Did You Miss an Issue of Table Talk? Check out our archives.

Kitchen Testing 101 - Part 2

 

Many of our publishers are interested in kitchen testing their recipes before publishing them in a cookbook. FRP has had vast experience in this area, and in this three-part series, we'll share just a few guidelines and tips regarding the kitchen testing process. We hope this information will make your testing go as smoothly and successfully as possible.

 

This month, Procedures in Kitchen Testing. Click here to read the rest of this article.

 

TOP SELLERS IN JANUARY 2007

  1. Tables of Content - Junior League of Birmingham, AL
  2. Las Vegas Glitter to Gourmet - Junior League of Las Vegas       
  3. Stop and Smell the Rosemary - Junior League of Houston
  4. River Road Recipes - Junior League of Baton Rouge
  5. Backroads & Sidestreets - Dave Anderson
  6. River Road Recipes II - Junior League of Baton Rouge
  7. A Taste of Oregon - Junior League of Eugene
  8. Kansas City Barbeque Society Cookbook - Kansas City Barbeque Society
  9. By the Sackful   - White Castle Hamburger
  10. Savannah Style - Junior League of Savannah

Entertaining with Friends from Monroe Carrel Jr. Children's Hospital at Vanderbilt was mentioned in the March 2007 issue of Relish magazine.

 

A February 28th article in the San Antonio Express News on community cookbooks featured several titles from FRP publishersRiver Road Recipes from the Junior League of Baton Rouge, Charleston Receipts from the Junior League of Charleston, Talk About Good! from the Junior League of Lafayette, and Dallas Dish from the Junior League of Dallas.

 

Congratulations to the Junior League of Sarasota. They are the  recipients of two local Addy awards—one for their new cookbook, Simply Sarasota, and one for the cookbook’s press kit.

 

The Deseret Morning News (UT) featured a lengthy article on the Junior League of Salt Lake City’s cookbook projects—Heritage Cookbook, Always in Season, and A Pinch of Salt Lake (now out of print). Several recipes from the cookbooks were included.

 

Are you an FRP Publisher with good news to share about your cookbook? We want to hear about any media coverage, successful events, or goals reached. Please send your news to marketing@frpbooks.com and we will put it in the next issue of Table Talk.

Wholesale Sales—Think Outside the Box

A wholesale sale is selling directly to a retail outlet (usually at a 40–50% discount) that in turn sells the book to the end consumer. The most common examples of wholesale accounts for cookbooks are bookstores, gourmet shops, and gift stores. Why not think outside the box? Consider these other wholesale account possibilities for cookbook sales: (Get the list here.)

 

The following titles are available during the month of March at a 20% discount when ordering on line with us at www.cookbookmarketplace.com. (State sales tax and shipping will be added to your order upon checkout.)

 

Use the discount code ZTT-MAR07-20% when checking out on the following titles…

 

Calling All CooksRegular retail $14.00 – 20% off price = $11.20

Calling All Cooks TwoRegular retail $14.00 – 20% off price = $11.20

Calling All Cooks ThreeRegular retail $14.00 – 20% off price = $11.20

Calling All Cooks FourRegular retail $14.00 – 20% off price = $11.20

CelebrationsRegular retail $14.00 – 20% off price = $11.20

Calling All KidsRegular retail $14.00 – 20% off price = $11.20

For the Love of FoodRegular retail $26.95 – 20% off price = $21.56

From Grouper to GritsRegular retail $24.95 – 20% off price = $19.96

River Road RecipesRegular retail $17.95 – 20% off price = $14.36

River Road Recipes IIRegular retail $17.95 – 20% off price = $14.36

River Road Recipes IIIRegular retail $17.95 – 20% off price = $14.36

River Road Recipes IV: Warm WelcomesRegular retail $17.95 – 20% off price = $14.36

 


2007 FRP, 2451 Atrium Way, Nashville, TN 37214
All Rights Reserved

Please click here to unsubscribe.